Enhanced Optical Service Award
Winner: The NHS Wales University Eye Care Centre
Sponsored by:
The judges said the winner of this award had been instrumental in driving enhanced eye care services throughout the UK. By promoting specialist services in a primary care setting it is actively reducing pressure on secondary care. It has also passed this ability on to other ECPs through its teaching.
Finalists
- Airedale Opticians
- Andrew & Rogers Optometrists
- Safarian and Simon Opticians
- Specsavers Nottingham
The Myopia Management Award **NEW CATEGORY**
Winner: Central Vision Opticians
Sponsored by:
Our winner offers a really well thought out strategy to managing childhood myopia delivered with great communication. It also excels in social media and offers a website that generates real interest.
Finalists
- Davies & Jones Optometrists
- My Myopia Management App CEO, EyeBraces - Myopia Control Clinic
- Tompkins Knight and Son Optometrists
The Build Back Better Award **NEW CATEGORY**
Winner: Barnham Opticians
A common theme for the finalists in this category was to expand and relocate during lockdown and move to planned payments. The judges felt one practice had the edge when it came to excelling in customer focus and growth.
Finalists
- Central Vision Opticians
- Coleman Vision and Hearing
- David Burghardt Vision Care
- Romsey Eyecare
The Jubilee Vision Award **NEW CATEGORY**
Winner: Esha Dutta - Vision Express
Sponsored by:
Inspiring stories and great ambition were themes throughout this shortlist. The panel decided to make the award to an entrant with an impressive personal journey showing a good understanding of the sector. One judge said: "This is a blueprint for the passion all professionals should demonstrate."
Finalists
- Jack Collins - Specsavers
- Emel Manea - Specsavers Weston Favell
- Hayley Smith - Peter Ivins Eye Care
- Millie Trotter - R N Roberts Optometrists
Dispensing Optician of the Year
Winner: Richard Spencer - David Burghardt Vision Care
Sponsored by:
A strong field of entrants with a winner offering comprehensive examples of their expertise and clearly demonstrating a patient-led approach. The winner provided evidence of the positive impact their work has had on patients’ quality of life.
Finalists
- Mandy Corbett - Barnham Opticians
- Alexandra Penniston - P W Optics
- Joshua Smith - Leeds Teaching Hospitals NHS Trust
- Mark Thake - Specsavers Gorleston and Great Yarmouth
Optometrist of the Year
Winner: Clare Pearce - Pearce and Blackmore Opticians
Sponsored by:
Another very strong, and large field of entrants made this a tough call for the judges. One entrant stood out for their consideration of patient care through non optometric means allowing access to eye care for a wider group of patients. Our winner is clinically excellent and promotes profession but adds a high level of inclusion and innovation on a national scale.
Finalists
- Benjamin Ayliffe - Maskell + Josephson
- Peter Greedy - Norville Opticians, Gloucester
- Ian Morris - Specsavers Wick
- Rebecca Rietdyke - Johnson and Leatherbarrow Opticians
- Drew Thompson - Thompson & Hardwick Optometrists
The Lens Award
Winner: HOYA Lens UK
Sponsored by:
Some familiar names there all offering great support but the judges said the winner went the extra mile in building all-round relationships. By working with frame and equipment suppliers the judges felt it better enabled ECPs have access to the tools they need.
Finalists
- Essilor Ltd
- Millmead Optical Group (Jai Kudo Lenses)
- Shamir UK Ltd
The Frame Award
Winner: ROLF - Roland Wolf GmbH
Our judges were impressed by one entrant’s sustainable, in-house resource-saving approach. The use of the sales teams as trainers, materials and sustainability from durability all won the judges over.
Finalists
- Eyespace
- Hakim Group
- L.A.Eyeworks
- Millmead Optical Group (Continental Eyewear)
The Contact Lens Award
Winner: Menicon Limited
A close-run contest with two entrants testing the panel’s judgement. But for great innovation and good understanding of the needs of the ECP and their patients our judges chose a winner one described as an ‘unsung hero of the sector’.
Finalists
- Bausch and Lomb
- Coopervision
- Positive Impact
The Technology Award
Winner: Advanced Ophthalmic Systems
As ever a great array of kit on offer. Our winner provides tools which not only help with the diagnosis and management of eye disease but allow networking and standardization of recording and monitoring. The panel felt its latest developments also looked very exciting.
Finalists
- Eyes for Work
- Mainline Optical Connections Ltd
Optical Supplier of the Year
Winner: Mainline Instruments
The judges were once again faced with a wide range of entries but it chose a winner with a very clear idea of how it supports clients which the panel described as a ‘sense of nurture’. Great evidence was supplied for marketing, support and sustainability in an entry characterised by great testimonials.
Finalists
- CooperVision
- Grafton Optical
- Millmead Optical Group
- Seiko Optical UK
Social Media Practice of the Year
Winner: Yorkshire Eyewear
It’s clear to see from our shortlist that optical practices are really engaging with social media. Our winner excels across all platforms and the judges were impressed by the tailoring of content, use of real people, consistency, quality, frequency of posting, mix of fun and educational content; the list goes on.
Finalists
- Tompkins Knight and Son Optometrists
- Urquhart Opticians
- Wood Street Opticians
Technology Practice of the Year
Winner: Maskell + Josephson
Sponsored by:
Our judges commented not just on the winner’s excellent mix of clinical technology, but also on its use of dispensing aids and high-tech support for patients and customers too. The judges said: "It's clear from the testimonials just how well respected the practice is".
Finalists
- Airedale Opticians
- Harrison Coley Opticians
- Safarian and Simon
- Samantha Hague Optometry
Fashion Practice of the Year
Winner: Station Road Opticians, Cheadle Hulme
Another tough call for our panel but they chose a practice with incredibly well thought-out styling and a top class dispensing experience. This provides a personal shopper feel and offers the choice of excellent brands. This is a great looking practice always looking for new niche stock.
Finalists
- Maskell + Josephson
- The Spectacle Shop
- Sage Opticians
- The Wright Eyewear Company
Sustainable Practice Award
Winner: Woodhouse Opticians
Sponsored by:
Two very strong finalists who both had some great innovations to achieve sustainability. The winner provided great detail on the importance of sustainability and its relevance to the future of the practice. It also outlined practical steps it had taken to avoid waste and save energy.
Finalists
- Pearce and Blackmore Opticians
Multiple Practice of the Year
Winner: Specsavers Haverfordwest
Sponsored by:
The judges noted the diversity now seen in the multiple sector. They chose what they described as an amazing practice with an endemic culture of self-development and growth. This practice is a blueprint for the future of community practice and the panel was impressed at its proactive approach to enable myopia management to be NHS funded.
Finalists
- Boots Opticians - Tavistock
- Specsavers Opticians Hartlepool
- Specsavers Opticians & Audiologists Hemel Hempstead
- Specsavers Northampton
- Specsavers Weston Favell
Independent Practice of the Year
Winner: Samantha Hague Optometry
Sponsored by:
The judges faced a truly Herculean task judging this ever-popular category. Massive congratulations to all of those who made it to the shortlist.
The victorious practice impressed the judging panel by demonstrating the difference a great independent can bring. It’s a practice showing impressive turnover and a keen sense of eye care, style and social media. It’s a practice where the staff are treated like family and it’s a practice with great customer feedback.
Finalists
- Airedale Opticians
- Dore Optical
- GREY ST. Independent Optician
- Taylor-West & Co Optometrists
- Tompkins Knight and Son Optometrists
